Advisor Products no longer publishes articles, videos and other content on websites for consumers to view unless they provide an email address. Why?
We post articles on advisor websites twice weekly in addition to a weekly video, all of it based on monthly continuing professional education webinars by Fritz Meyer, Bob Keebler, and Craig Israelsen on Advisors4Advisors.com. Advisor Products content valuable to any investor, but it's extremely valuable to UHNWIs, HNWIs and mass affluent individuals.
A financial advisor news service -- financial journalism sponsored by an advisor for the benefit of clients. It's not marketing.
Founded in 1996 by a financial reporter, Advisor Products since 2008 has been affiliated with an acclaimed online continuing education news service, Advisor4Advisors, which started up in October 2008. A4A is an online news feed for CFP®, CIMA®, CPA/PFS and other professionals in a continuing ed format, accredited by CFP Board, IWI, and NASBA.
A STRONG FOUNDATION
The client content stream flowing from A4A received rave reviews from advisors in the last 12 months. A4A's monthly one-hour webinars, which are browsable 24/7 and eligible for CE credit 24/7, in the last 12 months received an average rating of over 4.8 stars. A4A, girds the factual foundation of content for your clients, giving your clients the benefit of:
- financial economic news analysis via a monthly updated trove of economic data compiled by economist Fritz Meyer on economic fundamentals.
- news about strategic tax and financial planning strategies monthly from a leading educator in the legal, accounting, and financial planning professions for decades, Robert Keebler, CPA/PFS.
- statistical analysis of broadly diversified strategically managed low-expense portfolios monthly from Craig Israelsen, Ph.D., an academic who publishes his research monthly in Financial Planning since 1996.
When the S&P 500 drops 10% and times of turmoil or tax-law-changes, we conduct extra CPE sessions and deliver breaking news coverage for advisor clients in emails, articles, videos, and and animated GIFs.
The disintermediation of traditional news outlets has spawned new models for journalism. Investment fiduciaries can, and should, be a source of news. Investors don’t care if you do not write it! That's handled in a dislcosure on every page.
IT'S ALWAYS ABOUT PEOPLE
A colleague of mine since the mid-1980s, who previously worked at Business Week and The Wall Street Journal for about 25 years, writes articles, along with me, and a worldwide team of editors, programmers, HTML coders, artists, and video geeks who have been with me for many years are on a mission, along with Bob, Fritz, Craig, and me, to build a progressive online communications platform for CFP®, CIMA®, CPA/PFS and other financial professionals.
Point is, the content befits the serious role and responsibilities of an investment and financial planning fiduciary.
Please compare any financial advisor marketing suite to us by reviewing our weekly videos that are branded, posted to your YouTube channel (we help you create a channel, if needed), and integrated into calls to actions automatically updated on your website and enewsletters weekly.
Please see watermarked samples of our weekly videos on the Advisor Products Inc. YouTube channel.
To be clear, when a visitor comes to and advisor website and wants to an article or video, the visitor will be asked to subscirbe to an email newsletter to gain access to the article or video. It’s an important difference between us and other advisor website companies. Our content is valued and generates leads because we are making journalism while others proivide financial marketing.
monthly — more often in times of turmoil — from the t